.What will our company be putting on when the world burns? Hidesign may have an answer.The Tokyo-based workwear layout provider, which just recently started a foray right into fashion trend by making what it names "work couture," possesses a fascinating goal: to bring in advanced clothes that are as trendy as they are useful. This time, designers Hideo Yoshii as well as Souta Yamaguchi held a small event to present their compilation, and also provided it keynote-style to the audience.The assortment was appropriately gotten in touch with "Blue Dog collar," in reference to both the attires of the bodily workers that motivated it, and literally in the colors: until now Hidesign's garments have actually simply ever been grey, but this time around they seemed in cobalt, naval force, and aqua.Every item offered was actually well-balanced, in each kind and also function. In one jacket, the developers integrated a battery-operated fan device to blast refreshing air around within, to ensure that it pumped up like a wearable balloon (in a show that pulled oohs and also ahhs from the audience). In one more, chambers were lined along with aluminum aluminum foil to keep drinks bottles or snacks cooled for longer-- a cookout cooler in your wallet. A hooded raincoat had been actually designed to be worn over a knapsack. Great for a rogue storm, sure, yet the wildly outsized silhouette is what closes the deal.We've viewed workwear become an increasing part of the luxury fashion trend discussion recently, however the increase of classic Carhartt task jackets and also canvass twill freight trousers has actually additionally featured unfavorable judgments that the rich are appropriating blue dog collar attires in a salacious show of plebeian cosplay. Probably considering that its styles are actually therefore brand-new as well as innovative, and also progressively suitable to modern-day lifestyle, what Hidesign performs is actually not that. Rather, this selection felt like a revitalizing level-up and also an understanding into what the clothes of the future may be. "Our team are significantly thinking of just how our team may support society with these outfits," stated Yamaguchi.It's a significantly pertinent pursuit. If the completely very hot and humid summers months in Japan and all over the world remain to aggravate-- as they are anticipated to-- Hidesign's in-built follower vests and also cooler pockets might effectively use the clothing-conscious one of our company a means to brave the warmth in vogue.